Capri Sun wanted to sponsor kids' independence. To do so, we highlighted moments that resonated with kids and parents alike to make the brand feel both human and aspirational.
Copywriter: Delaney Clark
Art Director: Daniel Jaramillo
Capri Sun wanted to sponsor kids' independence. To do so, we highlighted moments that resonated with kids and parents alike to make the brand feel both human and aspirational.
Copywriter: Delaney Clark
Art Director: Daniel Jaramillo